Every company has at least 10 dedicated competitors who are always breathing on your neck, no matter what you do they are always using your ideas, pattern of ad, similar tag lines and trying to reach your potential customers.
We identify your top most competitors than analyze and compare the content amongst the competitor how they are using what kind of content and where after that we focus at Look at their social media channels and then comes to identify which areas are needed to improve first.
After performing a competitive analysis, you now have a better idea and understanding of what your competitors are doing.
Qualitative & Quantitative Research
Qualitative and quantitative research enable a company to develop a competitive strategy that best defends against the competitive forces or influences them in its favor. The key to developing a competitive strategy is to understand the sources of the competitive forces.
We explore and gather crucial online insights and findings about what is actually going on. Then the team of business analyst will decide consumers’ & user goals, business goals, business growth rate, quantitative data analysis, ad expense, research reports, and system diagrams, and then the team will assist you every step of the way to formulate a customized & comprehensive digital strategy that really works.
Know Your Users
Before You Sale
User Personas Development
Using qualitative, some quantitative user research and web analytics creating reliable and realistic representation of your potential key audiences is called user persona development. The more you research the more your user persona will be close to accurate.
What is that define your website user persona?
- The group that represent a major user for your website
- The major needs and expectations of the most important user groups
- Describe real people with backgrounds, goals, and values
We always stay alongside your team in conducting interviews with the main stakeholders of any project to learn about the strategic goals and upcoming challenges of the organisation. This is crucial information to understand the subsection between business, technological factor, current & potential customer so that we can make effective decisions on strategic and campaign requirements.